Streamlined sales process with MultiMark 365, consolidating all sales activities into a simple, user-friendly CRM system tailored for retail-focused businesses.
Key outcomes
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02
Improved planning and follow-up through centralized order entry, campaign management, and documentation, ensuring correct product presentation and optimal stock levels during promotions.
03
Enhanced knowledge and information sharing across the organization via a single platform, giving back office and sales consultants access to updated materials and better overall visibility.
The challenge
Hans Just needed a CRM system that would centralize the sales consultants' daily tasks in one platform, specifically developed for companies marketing and selling their products to retail chains and stores. The choice was MultiMark 365, an efficient CRM system that has provided significant value to Hans Just.
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"MultiMark 365 makes visit planning simpler and more manageable, ensuring we visit our customers at the most optimal intervals and can conduct sales at the right time. It's a great advantage that the sales consultants' daily activities are gathered in one system. It makes it easier for the consultants to collect, document, and follow up on distribution and marketing information. With this data, we can follow up on whether our products are being presented correctly, manage the sales period, and ensure the right amount of stock is in the store while a campaign is running.”
The solution
During the implementation process, Hans Just discovered additional opportunities for streamlining with the system. For example, sales consultants can now customize their orders and the marketing module to a greater extent, ensuring that they always have accurate and up-to-date materials within MultiMark 365.
This means that the Back Office is responsible for maintaining campaigns, assortments, marketing materials, and market inquiries, ensuring that everyone now has access to the same accurate and updated information.
About Hans Just
Hans Just was established in Denmark in 1867 and is today the leading independent, privately owned distributor of spirits and wine in the Nordic region. With over 150 years of experience, the company represents a strong portfolio of international brands and plays a key role in the regional market.
Founded
Employees
The result
With MultiMark 365, Hans Just has a CRM system developed specifically for businesses working with sales to retail companies. Hans Just identified the following significant streamlining of their sales process:
Easier order entry
All information gathered in one place
Many opportunities for central management of correct and updated information for the sales team
A structured method for documentation, such as collecting data on customers and market inquiries
Easier knowledge sharing across the organization
Better overview
Your Context. Our Starting Point.
At Context&, we get your context before we build your solution. Whether you’ve got questions or just need a fresh perspective, we’re here to listen – and to help.
Get in touch. We’re ready when you are.
Morten Skovby
Managing Director & Founder
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